Facebook Ads Manager

Position: Digital Marketing Campaign Manager

Role & Responsibilities:

• Campaign Management: Manage and monitor growth by implementing campaign solutions; build campaigns, monitor and optimize for performance, and work towards marketing objectives.
• Implementation & Tracking: Manage the implementation, tracking, and measurement of integrated digital marketing campaigns within timelines and budgets.
• Experimentation: Familiarity with A/B and multivariate experiments to optimize campaigns.
• Project Management: Prioritize and meet deadlines when working on multiple projects with tight deadlines.
• Creative Development: Provide creative copy suggestions and graphical ad copies.
• Industry Knowledge: Stay up-to-date with the latest trends and best practices in online advertising.
• Optimization: Optimize and scale metrics like CPC, CPI, CPA, CTR, and CPM for all campaigns, ad groups, and ad sets. Publish daily performance summary reports for key metrics.
• Conversion Tracking: Religiously track funnel conversion and identify key areas for improvement. Engage with the concerned team to drive engagement and deliver results.
• Team Management: Manage, mentor, and grow the team members to deliver impactful results.

Required Skills and Qualifications:

• Self-Starter: A results-oriented self-starter with an ability to be detail-oriented without losing track of the big picture.
• Communication: Excellent communication skills with an ability to translate complexity into creative, intuitive campaigns.
• Budget Management: Experience in handling annual performance advertising budgets of upwards of INR 20 L a month.
• Technical Expertise: Expert understanding of leading mobile & web analytics tools, marketing automation software, and advertising technology in general.
• Analytical Skills: Excellent analytical, organizational, project management, and time management skills.

Why Bugclue?

• Supportive Environment: A supportive and collaborative work environment.
• Professional Growth: Opportunities for professional growth and development.
• Innovative Team: Be part of a forward-thinking team shaping the future of marketing and technology.
• Talent Exploration: A chance to explore and showcase your talent.
• International Exposure: Exposure to working with international markets.

Salary Range: ₹12,000 – ₹18,000 per month

Join Bugclue and be part of a dynamic team that is shaping the future of marketing and technology. Apply your skills to drive impactful campaigns and achieve outstanding results.